INVITATION CARD DESIGN
FOR HER 2018 EXHIBITION
(Those illustration works come from Google images Helen Downie.)
Helen Downie is the woman who is called Gucci darling. She is an independent illustrator, and also the master illustrator of Gucci. She is 52 years old this year. She was discovered by Gucci 4 years ago. However Downie’s first half life was unfortunate, and even tragic, but she still insists on painting until the Gucci’s creative director found her. In her works, each characters all have oversize eyes, vacant expressions and eerie glamorous figures.
By observing Downey’s work, I found that the common feature of her work is that every character she paints has a huge pair of eyes. I think this element is very visually shocking, so I chose to use the eyes as the pattern for this invitation card.
In Downie’s works, each characters eyes seems that they can see through everything in the world.So the invitation card I designed wanted to express her style. I painted a similar face as her illustration work, then I hollow out his pupils.First, the invitation card has a stronger visual representation. Secondly, I want to reveal the objects under the invita- tion card through the digging holes, which shows that my painted face is seeing through everything.